How-To
Step-by-step tutorials for getting the most out of testimonials.

Why You Should Transcribe Every Video Testimonial (And How to Do It)
Discover the SEO, accessibility, and content repurposing benefits of transcribing video testimonials. Includes tools, best practices, and implementation guidance.

Building a Testimonial Approval Workflow: From Submission to Published
Design a structured testimonial approval workflow covering quality review, legal clearance, customer sign-off, and publication. Includes templates and checklists.

How to Turn NPS Promoters into Video Testimonials (Automated Pipeline)
Build an automated pipeline that identifies NPS promoters and converts them into video testimonials. Covers survey design, trigger logic, outreach, and recording workflows.

How to Automate Your Testimonial Collection (Without Losing Authenticity)
Learn how to build automated workflows that collect customer testimonials at scale while keeping every response genuine and personal.

How to Record Remote Video Testimonials That Look Professional
A practical guide to recording high-quality video testimonials from customers anywhere in the world — tools, instructions, quality tips, and the exact workflow that produces professional results.

Video Testimonial Lighting: A Non-Technical Guide to Looking Professional
Simple, actionable lighting tips for video testimonials — no film school required. Covers natural light, budget ring lights, common mistakes, and how to guide your customers to look great on camera.
Video Testimonial Thumbnails: How to Get More Clicks and Views
Master the art of video testimonial thumbnails with proven design principles, face visibility tips, text overlay strategies, and A/B testing methods.

Testimonial Carousel Best Practices: Design, UX, and Conversion Tips
Design testimonial carousels that drive conversions with best practices for auto-play, slide count, mobile UX, accessibility, and timing.

How to Design a Wall of Love That Actually Converts Visitors
Learn how to design a high-converting wall of love with the right layout, content mix, filtering options, and mobile optimization strategies.

The Perfect Testimonial Follow-Up Sequence: From First Ask to Final Video
A proven multi-touch follow-up framework for collecting testimonials, including timing, messaging templates, and strategies for handling common objections.

Adding Video Testimonials to WordPress: The Complete Guide
A complete guide to adding video testimonials to WordPress using plugins, embed codes, and page builders, with performance optimization tips.

How to Add Testimonials to Your Webflow Site (3 Methods)
Step-by-step guide to adding testimonials to your Webflow site using native CMS, embed codes, and third-party widgets for maximum social proof impact.

Shopify Testimonials: How to Collect and Display Customer Reviews That Sell
Learn how to collect and display testimonials on your Shopify store, including product page reviews, homepage social proof, app integrations, and UGC strategies.

How to Embed Testimonials on Any Website (Step-by-Step)
A step-by-step guide to embedding video and text testimonials on any website — WordPress, Shopify, Squarespace, Wix, custom HTML, and more.

How to Ask Customers for Testimonials: Scripts and Email Templates
Ready-to-use scripts and email templates for asking customers for testimonials — via email, phone, in-person, and in-app.

How to Record Professional Video Testimonials on a $0 Budget
You don't need expensive equipment to get great video testimonials. Here's how to record professional-quality customer videos for free.
